dish Latino

UI design concepts for Dish Latinos' social campaign HACIÉDOLA EN. A campaign in which Dish Latino spokesperson Eugenio Derbez asked the Latino community, via FaceBook, to tell the world where they were from and then where they are now "making it" in the United States. Users were asked to upload those two locations along with a selfie. A digital wall was then created to help celebrate Latino heritage and raise awareness for the determination of U.S. Hispanics.

Agency: Havas Chicago
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